Jinal_ShahHello and thank you for visiting my blog. I believe in technology and its inherent power to change how we think, feel, see and act. I’ve been writing online since 1999 and have witnessed the evolution of web and how it has influenced and shaped our behaviors and expectations. As a strategist, a thinker and a writer, I approach both my personal and professional work within this context.

Currently –¬†Global Digital Strategy Director at JWT



  1. Janice Momoko Chow September 17, 2009

    Hi Jinal,

    I stumbled on your blog after seeing your Planners Ning page and before that, I was reading about Planning4Good, the non-profit planning group for a cause which I just learned about. I was reading your blog and the concept of Dsplaced. I can definitely relate to having travelled around the world, and having a time figuring out where’s home. It reminds of the animation, Waltz With Bashir, about a girl being displaced because of the Lebanon War.

    Well, I am writing to you because I think you have an interesting background in strategy and writing. I just moved to New York from California, and I’m hoping to make some friends. I have a similar background which I write for PSFK.com (my url: http://www.psfk.com/author/janice-chow) and have done some freelance projects in consumer insights and trends research for a branding agency and on the client-side. I still do some writing for fashion, retail branding, and art/culture clients, but I’d like to focus my energy in brand strategy. I don’t have much connections in the planning world in New York. I know every person’s situation is different, but how did you manage to steer your career towards strategic planning? Do you use much trend spotting and culture trends in your day-to-work as a strategist?

    I thought I’d reach out to you since you also have a passion in writing, travels, and culture. And from reading your blog, you have good insights in a lot of things.
    Would you be able to have a chat on the phone or over coffee? I hope to be in touch.

    Best regards,

    Janice Momoko Chow


  2. thatgirl October 21, 2009

    Pretty cool blog you got here. =)

  3. […] week Jinal Shah, a Digital Strategist at JWT, shared an essay with her friends titled, 2012: A Year of Digital […]

  4. Sachin October 16, 2013

    Hi Jinal, Pleasure connecting you here. Keen to connect u to seek ur guidance as a Digital Strategist. Please connect me back at sachin@socialkonnekt.com. I m on FB/ LinkedIN at http://www.facebook.com/sachin.kelkar & http://in.linkedin.com/in/bindaas. Regards Sachin

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