Bollywood marketing uses twitter
I had a weird notification on twitter today.
“Saawariya” is following you.
Saawariya is a movie.
As a marketer, twitter marketing is one of the recommendations we often use for clients but I didn’t expect bollywood movie markters to be so savvy.
Only, I quit twitter because of such marketing campaigns destroying the network’s social stock.
Sigh.

02/11/2007 at 5:07 pm Permalink
the bollywood industry doesnt take too kindly to non traditional methods of marketing yet…the farthest they have gotten is making a website in the form of http://www.themoviename.com, but they dont think too much of marketing the site furthur.
12/11/2007 at 6:13 am Permalink
yes its true…..I was out of trap…
12/11/2007 at 11:29 pm Permalink
Cheers.
R