Experience Westin online

Swap or sell?

A brand extension for soda manufacturer

In no time, fashion and beauty magazines will be buzzing about the new line of ‘innovative’ skincare from PepsiCo’s Aquafina brand.
Beauty and cosmetics are affordable luxury (last year the luxury market in USA grew by almost 27%) and Aquafina was extremely smart to have recognized this opportunity to allign their brand meaningfully with this particular [...]

Luxury in the skies

Nightclub marketing