The second gold rush.
January 9th, 2007 • Marketing/ Advertising
- Big 5 accounting firm Ernst & Young purchased a sponsored Facebook page to recruit potential new hires.
- P&G launched Capessa, a health-oriented social site on Yahoo!. The site, branded, ‘collective wisdom for women,’ is a story based site including videos where women are invited to share their health-related stories.
- Coutorture, a social networking site for fashion and beauty bloggers launched by two twenty somethings.
- American Cancer Society and Centers for Disease Control and Prevention are experimenting with Second Life to determine the right match to foster communities in virtual worlds.
- Conde Nast’s newest kid on the block: flip.com
- Littlefishbigriver.com launched to celerbate random acts of kindness.
- IMeem, claims to be the best of social media.
This just a slice of what 2007 will offer. Whew.