Futuristic Customization- Watches, Scents and more
Timex and Core77 hosted a Design-a-watch-150-yrs from now campaign and here are the results
I like the idea of customization/personalization. I read an article in Vogue a few months back about how an editor got a personalized perfume made in Paris for (ofcourse!) a very steep price. Who’s not going to love the idea of a personalized perfume!? BodyShop came up with Blendables last year. I saw in at a BodyShop store in New York sometime last December and absolutely fell in LOVE with them. I was broke so waited until March. And by then – Blendables were out of stock! From every single store in U.S.A and also online. Apparently, the little glass vials did so well that BodyShop had to get into mass production and increase their inventory.
I have the pack now- and the fragrances are good. But I think it is the idea of possessing one’s own unique blend of fragrance that sold the Blendables than the actual quality of the fragrance!
A trend-watching company predicted this month that Customer-made is an up-coming trend– I’m thinking, Customization/Personalization will be even hotter.
